Staffing, cadence and exit, answered in full.
- questions in this group, each answered in full
- 48
- pages the answers are written on, every one linked
- 2
- questions across the whole FAQ
- 1424
48 questions on staffing, cadence and exit, answered by Tenhaw, a UK AI consultancy and AI delivery partner based in London. Nothing here is a summary: each answer is the exact text from the page that owns it, and every group links back to that page for the context around it.
How we engage
Answered on How we engage, and rendered here in the same words.
Read the page these answers live on →
How does Tenhaw staff an engagement?
In forward-deployed teams of two or three senior people. On a build team that is an Agentic Lead who owns the operating model and decision rights, a Forward-Deployed Engineer who builds and ships inside your estate, and an Adoption Lead who owns the part that usually fails, getting people to actually work the new way. Squads are founder-led, with James Rooney personally accountable for every engagement; every associate is someone he has already delivered alongside, and every person on your engagement is senior. Tenhaw does not sell work that someone else then delivers, and there is no pyramid of junior consultants.
How often does Tenhaw deliver something?
Measurable value is delivered every month. That is the monthly cadence engagements are structured around, and it means you can judge the work on evidence within the first thirty days rather than at a milestone months away. The squad commits to it and reports against it; a month that delivers no measurable value is reported as a failed month. Hold us to that from month one. It is why engagements are retainer-shaped, not milestone-shaped.
Does the audit price change with the size of our organisation?
No. The AI Readiness Audit is £44,000, fixed in writing before the engagement starts, and it does not move with the number of business units in scope, how much prototyping is involved, or how many sites need time on the ground. Those things shape what goes into the four weeks and what comes out of them, which is what the scoping conversation settles. They are not a lever on the price. If the work genuinely will not fit inside four weeks, we say so before you commit rather than repricing halfway through.
What happens if the engagement is not working?
Retainer engagements run on 30 days' notice from either side, and the fixed-price audit is a defined deliverable rather than a subscription. You own all work product and documentation produced up to the point of exit, including any code written inside your estate. Tenhaw would rather stop a bad engagement at month two than defend it to month nine.
What happens when Tenhaw leaves?
You own the capability. Recruiting your permanent team is a stated deliverable of the retainer and programme engagements, the exit date is agreed at kickoff rather than negotiated at the end, and on a build engagement the final sixty days are a documented handover with a decreasing-involvement taper. The commercial model is designed so that the engagement ends.
How does Tenhaw avoid supplier lock-in?
Structurally, in four ways. First, working software is deployed on your infrastructure, in your repositories, under your controls and your organisation's policies, so nothing needs migrating off Tenhaw's estate when the engagement ends. Second, your own permanent people are upskilled by pair-programming with ours for the whole build, and that transfer is measured rather than assumed. Third, the method is published in full and free to adopt without hiring us. Fourth, the exit is contractual: thirty days' notice either way, the exit date and taper agreed at kickoff, and you own all deliverables, documentation and code on payment.
How does a forward deployed engineer work inside our teams?
A forward deployed engineer works from inside your organisation rather than from a supplier's office: in your repositories, your Slack, your stand-ups and the rooms where decisions actually get made. They build against your data, ship through your own pipelines and pair with your engineers while doing it, so what lands is a system your people helped write rather than one delivered over a wall. On a build team the engineer sits alongside an agentic lead and an adoption lead, under partner oversight from James Rooney, and everyone is screened to BS7858 standard before any client access. They are accountable for shipping, not sitting in an advisory seat.
What does month one with a UK AI delivery partner look like?
Kickoff, access, and something built before the month is out. A UK AI delivery partner should spend week one settling what the outcomes are, what each is worth to your business in currency, who owns which decisions once an agent takes part of the work, and when the engagement ends, with the exit date agreed at kickoff rather than negotiated later. Screening and account provisioning run alongside that, because access is usually the practical constraint. From there the team works in your stand-ups and your repositories rather than behind a discovery phase, and you should be able to judge month one on something working rather than on a plan.
Is it too early to engage if our leadership will not redesign roles yet?
It depends whether they have refused or simply have not been convinced. If leadership has ruled out changing roles and decision rights, we are the wrong firm, because every engagement moves who owns the decisions an agent now makes and no amount of tooling substitutes for that. If they are unconvinced rather than opposed, that is what the AI Readiness Audit is for, four weeks at £44,000 fixed, ending in working prototypes against your own data and a costed sequence your board can argue with. A recommendation to stop is a valid outcome, and week four is a cheap place to reach it.
Can you just roll out the tools without changing how people work?
No, and it is the clearest item on our not-for-you list. Procuring licences and configuring a tenancy is work a reseller or your existing licensing partner will do faster and more cheaply than we will. What Tenhaw sells is the harder half: deciding which workflows go to agents, redesigning the roles and decision rights around them, building the systems inside your estate, and getting people to actually work the new way. If the tools are already bought and nothing has changed yet, that is a different conversation, and the fixed-price audit is where it starts.
Do we get documentation as well as working software?
Both, though the documents exist because someone needs them rather than to fill a deliverables list. The audit ends in working prototypes against your own data alongside a sequenced plan with costs attached; a design engagement produces the target operating model, the architecture underneath it and the governance around agent decisions; a build engagement ends in a documented handover as well as a running system. What you will not get is a strategy deck with nothing behind it, because a deck does not change how anyone works. You own all of it, code and documentation alike, up to the point of exit.
Why are your engagements retainers rather than milestone payments?
Because a milestone pays for a plan being defended and a retainer pays for value arriving. The delivery engagements are retainer-shaped. The team commits to a measurable amount of value every month and reports against it, and either side can end the arrangement on 30 days' written notice, so your protection is a monthly exit rather than a payment schedule to argue over. The two ways in are the exception and are genuinely fixed price, the £44,000 AI Readiness Audit and the £20k–£55k Agentic Proof of Concept, because both end on a date with a defined deliverable and the scope risk sits with us.
Can you deliver something useful in a week?
Not usefully, and we say plainly that a one-week quick fix is not what we sell, because a week is long enough to demo something and far too short to change how anyone works. The smallest real thing we sell is an Agentic Proof of Concept, £20k–£55k fixed over two to four weeks, which builds a working system against one live workflow rather than a demo assembled outside your systems. The AI Readiness Audit runs four weeks at £44,000 fixed and ends in working prototypes against your own data. If a result inside a week is genuinely the requirement, we are the wrong call and will say so.
Are VAT and travel costs on top of your published prices?
Yes, and that is the whole list. Every published figure, day rate and engagement price alike, is exclusive of VAT, and expenses are pre-agreed before they are incurred and charged at cost rather than marked up. There is no management fee, no licence, no seat count and no annual uplift hidden underneath, because every price derives from three published day rates at twenty billable days a month and you can check the arithmetic yourself. Where travel is going to be material, weeks on a site well away from London for instance, we agree it as part of the scope rather than surfacing it later.
Do we need to free up our own engineers during the build?
Yes, and it is the single biggest variable you control. Your engineers pair with ours for the whole build rather than for a handover fortnight at the end, so the people you nominate are working on the real system while it is being built, and the transfer is measured rather than assumed. If nobody can be freed up you still get the delivery, but the capability leaves when we do, which is the one outcome the model exists to prevent. Agreeing who is being freed up at kickoff is a better conversation than discovering in month five that nobody was.
Can we see the engineering standards your engineers build to?
Yes, before you hire anyone. The standard is 72 open-source rules with stable identifiers, RFC 2119 severities and the rationale for each, published as an engineering handbook on GitHub and written to be enforced by an agent rather than remembered by a human. It is what our engineers build to inside your repositories, so your own reviewers can hold the work against a public document rather than a supplier's private conventions. The method above it, The Tenhaw Way, is published in full and free to adopt without hiring us.
How can a team of three change the way thousands of people work?
It cannot on its own, and it is not designed to. Two or three senior people carry the design, the build and the adoption, but the change itself is carried by your own managers and engineers, which is why the decision rights move inside your management structure rather than sitting with a supplier, and why adoption is somebody's named job and gets measured rather than hoped for. The team does not grow as the programme does. If what you need is hundreds of people mobilised across a dozen countries next quarter, a large consultancy is the right call and we will say so on the first call.
How do you know whether people are actually using what you build?
Somebody owns the number and reports it every month. On a build team the adoption lead owns the part that usually fails, getting people to work the new way, and adoption is measured against a baseline taken from your own systems before the change rather than inferred from licence counts or training completions. Usage that does not move is treated as a delivery problem rather than a people problem, which usually means the workflow was redesigned around the agent on paper but not in the roles, the handoffs and the targets people are actually judged on. That is fixable while we are still in the building.
Is Tenhaw credible for a group-wide AI programme?
Judge it on the scale James Rooney has already worked at, and on how cheaply you can stop. He co-led the design and piloting of HSBC Global Payment Solutions' target operating model for 500 teams and a $450 million budget, due for global rollout in 2026, and advised 150+ teams against a $102 million budget at HSBC. The agentic evidence is younger and labelled as such, a two-week proof of concept inside a live London specialty insurance business, now being productionised. The £44,000 audit runs four weeks and stands alone, so the first commitment is small. If your constraint is coverage, a dozen workstreams wanting people at once, a larger firm sells that better.
Who should not hire Tenhaw?
Three buyers, and better said now than in month two. If you want licences procured and a tenancy configured with nothing else changed, your licensing partner will do that faster and for less. If the plan is already written and you want hands to work through it, hire contractors directly and keep the margin, because what we sell is a directed team of two or three that owns the outcome. And if you want a supplier to run the system for you for years, buy a managed service, because our exit date is agreed at kickoff and recruiting your permanent team is a stated deliverable. For those three jobs, the alternative is the better buy.
How can we verify Tenhaw's track record independently?
Start with the twelve case studies, because each one states its own evidence basis. They say whether the work was Tenhaw's or a role James Rooney held inside the organisation, as the three HSBC studies and the Discovery+ launch were, whether a number was measured, projected or a scope figure, and whether it reached production or stopped at a pilot. Nine of the ten organisations behind them are named, so anyone in your network who was in the room can be asked without us in the middle. The exception is the current agentic engagement, confidential at the client's request and written up as a proof of concept rather than offered as a reference call.
What are we actually buying when we hire Tenhaw?
Two or three senior seats, decision rights that sit inside your own management structure, and terms you can hold us to. A build team is three practitioners at £70k–£85k a month and a design pair is two at £35k–£55k, both derived from published day rates at twenty billable days a month. Partner oversight from James Rooney sits inside that fee rather than as an account-management layer on top, and the fee is flat rather than billed against timesheets. Each month carries a value target in currency, and a month that moves none of it is reported as a failed month. A larger firm's fee buys coverage and brand safety instead; where that is the requirement, buy that.
Is Tenhaw a real registered company we can contract with?
Yes. Tenhaw LTD is registered in England and Wales, company number 12735685, incorporated 10 July 2020, VAT registered and based in London, with the register entry linked from the contact page, so you contract with a UK entity and are invoiced in sterling. Every engagement runs under a signed Statement of Work, with a Master Services Agreement where your legal team needs one, and the contract and data protection documents are standing templates rather than things drafted per deal. The commercial terms are published rather than negotiated late: retainers run on 30 days' written notice either way, the exit date is agreed at kickoff, and you own all work product, documentation and code produced up to the point of exit.
What is agentic AI?
Agentic AI is software in which a model plans and acts over several steps towards a goal, calling tools and adapting to what comes back rather than answering a single prompt. Tenhaw embeds teams of two or three senior people to design and build those systems inside a client's own estate, and publishes its method, The Tenhaw Way, in full. Inside a large organisation the model is rarely the hard part. The operating model around it is: who owns the decisions the system now makes, what it is permitted to touch, how autonomous it is allowed to be, and how a wrong call gets caught.
What is an AI agent?
An AI agent is a system that pursues a goal by choosing its own sequence of steps and using tools to carry them out, checking each result before deciding what to do next. Tenhaw's forward-deployed engineers build them inside the client's own repositories, to a 72-rule open-source engineering handbook published on GitHub. A chatbot answers questions; an agent acts on systems of record. Robotic process automation follows a fixed script and breaks when the form changes; an agent reasons about the change. To run safely in a business it needs four things beyond the model: tools with scoped permissions, memory of what it has already done, evaluation against known-good cases, and a named human escalation path.
Do we pay in advance, and when are your invoices due?
Retainers in advance, fixed-price work against milestones, and thirty days to pay. Tenhaw's published terms set out all three: retainer engagements such as an Agentic Design Team at £35,000–£55,000 a month are invoiced monthly in advance, fixed-price engagements such as the £44,000 AI Readiness Audit are invoiced against agreed milestones, and invoices are payable within 30 days. Fees are set out in the Statement of Work rather than in a separate schedule, so what you sign and what you are invoiced against are the same document. Which milestones a fixed-price engagement bills against is settled in that document, so they are worth agreeing alongside the scope rather than after it.
How do scope changes get agreed once the work has started?
In writing, before the additional work starts. A Tenhaw fixed-price fee does not change unless you request a change of scope. The £44,000 AI Readiness Audit and the £20,000–£55,000 Agentic Proof of Concept fix the deliverable as well as the number, and details such as how many prototype workflows get built are settled before kickoff rather than argued in week three. On a monthly retainer the team does not grow, so a new priority is traded against an existing one inside the same monthly value commitment. What a month can absorb without dropping something depends on what you already asked for that month, so the trade is made with your sponsor rather than quietly.
What does the executive sponsor actually have to do?
Nominate one, empower them, and expect them to decide things, because Tenhaw's terms make that your side of the engagement rather than a courtesy. The sponsor does three jobs. They clear timely access to the people, systems, data and decision-makers identified in the Statement of Work, and where a delay there affects the timeline we flag it in writing at the time rather than at the end. They make the calls when decision rights move, once an agent takes part of the work. And they take the monthly report of value committed against value delivered, including any month reported as a failed month. How much of their week that takes depends on how contested those decisions already are.
Can we pause an engagement if our budget is frozen?
Tenhaw publishes no pause rate, so a retainer either runs or it stops. Retainers are invoiced monthly in advance and end on thirty days' written notice from either side, so a freeze means notice now and nothing invoiced beyond it rather than a holding fee for people who are not working. A fixed-price engagement also ends on written notice, with fees payable for work performed and committed costs incurred to that point. The code and documentation are already in your own repositories, so stopping is cheap by design. What a restart costs is mostly the context your own people were holding, which is why the pairing during the build matters more here than the notice clause does.
Can we hire one of your people when the engagement ends?
Ask first, because Tenhaw's published terms carry a mutual non-solicitation clause. During an engagement and for six months afterwards, neither party will knowingly solicit the other's personnel who were directly involved, except through a general public advertisement not targeted at them. It runs both ways, so your people are covered on the same basis as ours. Worth knowing that recruiting your own permanent team is a stated deliverable of the retainer and programme engagements, so the intended destination is your people in post rather than ours. Which roles you actually need to recruit into is an output of the operating model work rather than something that clause settles.
Is the value you commit to each month contractual?
The warranty and the commitment are different instruments, and Tenhaw publishes both. The contract warrants that services are performed with reasonable skill and care by suitably qualified personnel, and stops short of warranting a specific business outcome unless an outcome-linked fee is expressly defined in your Statement of Work, which the terms allow for. Liability is capped at the figure named in that document. The monthly value target sits outside the warranty, a reported commitment you judge month by month, backed by thirty days' notice either way rather than by a damages claim. Whether an outcome-linked fee fits depends on whether the value lands inside a period both sides can measure.
If the sources do not answer it, a call will.
Talk it throughThe team on your engagement
Answered on The team on your engagement, and rendered here in the same words.
Read the page these answers live on →
Will juniors be doing the work on our engagement?
No. A Tenhaw delivery team is two or three senior people, with no pyramid of juniors behind them and no bench priced into the rate. Every associate on your engagement is someone James Rooney has already delivered alongside, hands on, on real work rather than in an interview, and each is screened and contracted to written confidentiality and data-handling terms before touching your estate. Nobody is added to pad a team. The capability that outlasts us is built in your permanent team, who pair with ours for the whole build.
Will we get the partner who sold the work, or someone else?
You get James Rooney, and he is on the call before the work as well as during it. He leads every audit personally and provides oversight on everything else, including programmes Tenhaw does not build, so he is not a partner who appears at the kickoff and the closedown. He is named from the first email as your escalation route for the whole engagement, and he runs the first thirty-minute call himself, so the person you are assessing is the person accountable for the outcome.
What happens if someone on the team goes off sick mid-project?
Delivery carries on, because no team here is a team of one. Every engagement is staffed as a team of two or three senior people, so when one of them is unavailable the others carry the work. That holds for the founder as much as anyone, and engagements do not pause because James Rooney is ill. Oversight transfers to the senior practitioner on the engagement. Because all code, documentation and credentials live in your repositories and your accounts from day one, nothing is stranded on a laptop while it happens.
What day rate does each role on a delivery team bill at?
Two published bands cover the five delivery roles. Operating-model leads, agentic architects, agentic leads and forward-deployed engineers bill at the senior practitioner rate of £1,250 a day; adoption leads bill at the associate rate of £950 a day. James Rooney, the partner, bills at £1,560 a day. All rates exclude VAT, and every monthly price on the services pages derives from them at twenty billable days a month, so you can check the arithmetic on any proposal yourself. A design pair is two of those seats and a build team is three, so the monthly price follows from which shape you buy.
Why is the adoption lead the cheapest seat on the team?
Because £950 a day is what the market pays for the role, not a measure of what the role decides. Getting people to work the new way, and measuring that they have, is the job that usually fails on an agentic programme. An agent that works and that nobody uses is a failed programme with a working demo inside it. The adoption lead is the person in your building, sitting with the team whose work changes, watching what they actually do rather than what the process says they do, and reporting adoption alongside what reached production that month.
What do we get in writing before committing to anything?
At proposal stage, before you have committed anything, you get the team shape and the price in writing: how many people, in which roles, on which rung of the published rate card, so you can do the arithmetic yourself. You also get the accountable partner by name, James Rooney, who is your escalation route from the first email. Then, with the Statement of Work during supplier onboarding, come confirmation of BS7858-standard screening, insurance certificates with every cover level published in figures, and the Data Processing Agreement with its sub-processor annex, all available for review before signature.
When do we see evidence the team has been screened?
During supplier onboarding, with the Statement of Work. Confirmation of BS7858-standard screening arrives at that stage, covering identity, right to work, employment history and criminal record checks, and the screening itself is completed before anyone gets access to your systems or data. Everyone on the engagement is also contracted to written confidentiality, which survives the end of the engagement indefinitely, and works to your data-handling requirements, with access requested against the principle of least privilege, time-boxed to the engagement and closed out through a documented offboarding step on exit.
Will you agree not to work with a named competitor?
Yes, where you want that in the Statement of Work. Name the firm on the first call and we will tell you immediately whether we are working with them, and we will accept a named-competitor restriction. Blanket sector exclusivity is the one thing we will not offer, because we work across financial services, retail and consumer, industrial and energy, and the public sector, and we intend to keep doing so. Underneath either answer, nothing moves between engagements, no code, prompts, requirement sets, data or roadmap, and everyone on your work operates inside your estate under your access controls, so there is no shared environment for anything to cross in.
How do we know you have capacity for our programme?
If we are full, you will hear it on the first call, with a date for when the next slot opens, rather than us taking the work and thinning the team to cover it. We do not publish a maximum number of concurrent engagements, because an honest figure moves with the shape of the work rather than with a policy, and a number printed once goes stale quietly. The shape holds regardless. Every delivery team is two or three senior people, and James Rooney is on every engagement, leading every audit personally and providing oversight on the rest.
Can we put a maximum tolerable outage in the contract?
Yes, as a Statement of Work term. Raise the figure on the first call and we will agree it there, rather than pointing you at a published number nobody has actually signed up to. The rest of an operational resilience assessment takes the same route. The scope, the fixed price and the four-week delivery window for an audit sit in that same document, and retainers run on thirty days' written notice either way under our published terms of business. You own the work product and the documentation up to the point of exit, so nothing you have paid for depends on us staying.
How do you choose the forward deployed engineer on our team?
By starting from people we have already delivered alongside. The forward-deployed engineer on a build team is someone James Rooney has worked with hands on, on real work rather than in an interview, so the judgement rests on delivery he watched rather than on a conversation. The pool is weighted towards builders who get things into production rather than people who present well, and the standard of pace we select against is the two-week proof of concept on our live insurance engagement. They bill at the published senior practitioner rate of £1,250 a day, and BS7858-standard screening is completed before they reach your systems.
Does your team work inside our management structure or alongside it?
Inside it. The agentic lead owns delivery and decision rights within your management structure rather than advising it from a distance, the engineer builds and ships in your repositories under your access controls, and the adoption lead sits with the team whose work is changing, watching what they actually do rather than what the process says they do. Oversight is the one part that connects from outside, and James Rooney is accountable for the engagement and is your escalation route throughout. If embedded is not how your organisation buys, say so on the first call and we will tell you whether it still works.
What agentic work has James Rooney actually led himself?
Two AI programmes, both led personally. He is the embedded agentic lead on a live insurance engagement, where month one was an audit that unblocked the data issues holding up development and testing, month two rebuilt in a fortnight ground the business had circled for roughly twelve months, PDFs in and business intelligence out on Azure, and month three is productionising it against the client's security standards. At HSBC he led the proof of concept for an AI voice insights platform inside a regulated bank, which projected 1.5 million admin hours a year and did not reach production. Both are proof-of-concept work, and the case studies say which is which.
Why does a build team of three have only one engineer?
Because build capacity is rarely what an agentic programme runs out of. The other two seats are an agentic lead who owns delivery and decision rights inside your management structure, and an adoption lead who owns the part that usually fails, getting your people to work the new way and measuring that they have. The engineer is also not the only person writing code, because they pair-program with your engineers for the whole build, which is how the capability stays with you. If what you need is volume, the honest shape is us running or advising the programme while somebody else supplies the people.
How do you stop an AI rollout burning out our teams?
By treating team health as a delivery constraint rather than an afterthought. The best delivery comes from teams that are sustainable, psychologically safe and trusted to make decisions, and you cannot measure outcomes if the people delivering them are burning out. In practice that is the adoption lead's job: sitting with the team whose work is changing, watching what they actually do rather than what the process says they do, and reporting what changed alongside what reached production that month. Anyone can buy a tool. Making hundreds of people work differently, and sustaining it, takes someone who has done it before at scale.
Is a Tenhaw team senior enough to sit in front of our board?
Yes, and the rate card is how you check it. A delivery team is two or three senior people, and those seats bill at the senior practitioner rate of £1,250 a day or the associate rate of £950, James Rooney is the partner at £1,560, and there is no junior rung underneath. His own board-level record is the rest of the answer. At HSBC he advised the CIO's office on target operating models across 150+ teams and a $102M budget, and at Microsoft he ran priority programmes for the EMEA senior leadership team, both roles held inside those organisations rather than Tenhaw contracts. If your board needs a global brand in the room, buy the global firm.
Who do we escalate to at Tenhaw if a month goes badly?
James Rooney. The partner accountable for the engagement is the person you raise it with, named from the first email onwards, so the route is one step. In practice he raises it first. Each month commits to a measurable amount of value, priced in currency, and a month that delivers none is reported as a failed month rather than explained away, so a bad month reaches you in the reporting instead of surfacing later. If the honest conclusion is that the work should stop, retainers end on thirty days' written notice either way, and you own the work product and documentation up to that point, including anything built in the month that failed.
If the sources do not answer it, a call will.
Talk it through1424 questions, grouped by subject
Every question answered anywhere on tenhaw.com sits in one of 51 groups. This is one of them.
- What Tenhaw is14
- Where to start25
- Pricing and commercials40
- Security and assurance30
- Joining the associate pool18
All 1424questions, and every group →
Or ask the question directly and skip the categories.
Talk it throughStill have a question?
A 30-minute discovery call with James Rooney. Bring the question this page did not answer. You'll leave with a rough scope whether you engage us or not.
most start with a fixed-price AI Readiness Audit · £44,000 · 4 weeks · working prototypes
Calendar not loading? Open it on cal.com or email hello@tenhaw.com.